BUILDING THE ON-LINE BRAND EXPERIENCE WITH SOCIAL MEDIA
Don’t waste time creating websites that are like pretty pictures hanging on a wall. Achieve results.
Tell a story, like a film, but with “scenes” parceled out across a website, LinkedIn, a Facebook fan page, Pinterest, Instagram, or Tumblr, reaching targeted demographics through social media platforms.
Are you talking to people in their thirties and forties? In their twenties, in their fifties? Male or female?
Customers want fluid, branded environments, brand experiences, like a magazine.
Modern sites are about tastes, lifestyle, and values, stimulating customer interaction, generating leads and sales.